Welcome, CNC members!

icortica connects with your lab management system using an API to automatically synchronize your data. When initially setting up the system, we'll synchronize your entire sales and CRM notes history, and then each hour we'll synchronize the data to keep it up to date.

Most labs see wins in:

• Improved onboarding conversion:  More trial customers convert to loyal customers.  Each additional conversion translates to an average of $20k to $25k per year per customer.

• Customer retention: Fewer lost accounts because you know when and why customers may be slipping.

• Cross-selling: More sales per account by seeing what customers are not buying from you today.

On average, reps who use icortica consistently outperform their peers by 20%.

Each role has a different favorite thing about icortica:

• Sales and service reps love the customer summaries that help them prepare for a customer conversation in just a few seconds like never before.  This helps these teams talk to the right customers about the right thing at the right time.  Our new AI Game plan feature takes this to a whole new level of coaching these team members in real time.
  
  

• Marketing team members love the ability to have dynamically updated customer lists of cross-sell opportunities and the ability to automatically trigger workflows to capitalize on those opportunities.  This makes your data actionable and highly relevant for each customer based on their specific need. 
  
  

• Owners and managers love the ability to see KPIs at a high level but then instantly drill down to the root cause without having to waste hours running reports and dealing with outdated data.  This translates to faster action focused on the right issues in the business.

The most common feedback we receive from our customers is that icortica is very easy to use.  As part of your onboarding, we will train your team extensively. We will also provide ongoing training and support as we continue to add new capabilities to the system and as your team grows.

We built icortica to be useful to owners, executives, managers as well as customer service and sales reps.  icortica has high-level dashboards to give you the 100,000 foot view and the ability to drill down to the root cause of an issue within a few clicks.  

Sales and customer service reps can see the customers they are responsible for.  They can see the warning signs early and act fast.  AI coaching tools help them have the right conversations with the right customers at the right time.

icortica is priced as a monthly subscription, with a one-time onboarding fee to get you set up.  There are a few different options and configurations based on your lab’s needs, and we can customize a solution that’s sized right for you. Labs usually see payback within the first few months.  Improving your retention or your onboarding by just one customer typically more than pays for icortica. 

We are deeply committed to ensuring the utmost security of your data. Our approach to data protection is multi-faceted, incorporating industry best practices and multiple layers of defense to safeguard your information at every stage.  All data is rigorously protected through encryption, both when it is in transit across networks and when it is at rest in our storage systems.  We have implemented robust security measures and controls across various levels of our infrastructure and within the application.  Finally, our team is well versed in security topics and is fully committed to ensuring the security of your data.

Book a demo with us and we would be happy to learn more about your organization’s needs and goals. We can show you how icortica works and why dental laboratories love it.