Keep dentists loyal and increase share of chair

Doing more business with your existing customers is 5x easier than acquiring a new customer. icortica makes it easy for you and your team to know exactly what to do to increase sales.

Trusted by leading dental labs

25 of the top 50 labs in North America are growing with icortica

Know exactly what to do

Reps that use icortica sell 20% more than their peers

Drive the right actions at the right time to retain your customers and increase sales. Dashboards and reports are not enough. icortica enables your team to be more proactive and more effective. Thanks to our advanced analytics we identify risks and opportunities early. Do more with automated workflows and coordinate sales tasks and marketing communications. With our advanced artificial intelligence, we provide executives with actionable strategies specific to their business at that moment in time. We also provide reps with a Game Plan for each account, which includes a series of specific actions and communications that are designed to result in the best possible outcome.

Reed Nunnally Photo

Reed Nunnally, CEO, Derby Dental Lab & Phase Ortho

"icortica is a strategic investment that has reaped benefits far beyond its cost.”

Frequently Asked Questions

  • The most common feedback we receive from our customers is that iCortica is very easy to use.  As part of your onboarding, we will train your team extensively. We will also provide ongoing training and support as we continue to add new capabilities to the system and as your team grows.

  • icortica connects directly to your MagicTouch system through an API that we co-developed with MagicTouch to give you the best possible deeply integrated experience.

  • We built icortica to be useful to owners, executives, managers as well as customer service and sales reps.  icortica has high-level dashboards to give you the 100,000 foot view and the ability to drill down to the root cause of an issue within a few clicks.  

    Sales and customer service reps can see the customers they are responsible for.  They can see the warning signs early and act fast.  AI coaching tools help them have the right conversations with the right customers at the right time.

  • Book a demo with us and we would be happy to learn more about your organization’s needs and goals. We can show you how icortica works and why dental laboratories love it.

Connect with us

Ready to increase sales? Let’s talk.